Mentorship
Our point of view
Specs and best practices :
- Skill development videos could be deployed in various ways – i.e. uploaded on online platforms (e.g. youtube, vimeo) or on proprietary / 3rd party learning management systems
- They would be accessed on laptops or mobiles or tablets
- These videos could also have interactivity elements (e.g. quizzes)
- The above needs to be specified at the beginning of the project – so resolution, aspect ratio, layout etc. can be suitably addressed
- A 1-minute infographic video would cost around Rs 50,000/- to Rs. 1.5 lacs, depending on the complexity of the frames
- Turnaround time of approximately 2-3 weeks (after script finalisation)
- Duration of video is a function of the topic being covered – however, studies have shown that interest wanes after around 7 minutes – so some form of break (a quiz or a recap) is recommended
- Key cost factors : interactivity, complexity of frames
- Key time factors : script (from client), interactivity, complexity of frames