Lodha
Our point of view
Best for :
- Visual representations of large project developments and technologies
- Real estate, hospitality, travel and infrastructure projects
- Illustrating catalyst impacts of a project
Specs and best practices :
- Key time and cost factors : concept / story development, music, animation modelling
- Ideal length – 1.5-2 minutes
- Social media version - keep it topical and text-oriented :
- Needs use of subtitles for Facebook, an on-screen call-to-action, time duration upto 60 seconds for Facebook
- Pin a video to the top of the page to introduce the brand or highlight a new product
- Upload videos directly to Facebook – to give accurate analytics and better visibility in the feed
- For Instagram, avoid subtitles or heavy text (keep it really short - maximum up to 45 seconds)
- For Twitter, videos that have text are 11% more likely to be viewed, and they have 28% higher rates of completion
Use our quick estimate for cost and turnaround time (and add concept / story development and music as per your specific needs – could range from Rs 50,000/- to Rs. 2.5 lacs, based on factors like uniqueness of concept, originality of music)
