Identity | Corporate Film | Live Action

Agrostar

Our point of view

Best for :

• Innovative / new product ventures
• Digital-era tech companies
• Showcasing innovation + market place application + founders’ vision

Specs and best practices :

• Cost range : Rs 3-4 lacs
• Key cost factors : shooting at multiple / remote locations, music, editing & post-production
• Turnaround time of approximately 3-4 weeks
• Key time factors : concept / story development, availability and tutoring of participants, shooting at multiple /
• remote locations, editing & post-production
• Ideal length - 2 minutes
• Social media version - keep it topical and text-oriented :
• Needs use of subtitles for Facebook, an on-screen call-to-action, time duration upto 60 seconds for Facebook
• Pin a video to the top of the page to introduce the brand or highlight a new product
• Upload videos directly to Facebook – to give accurate analytics and better visibility in the feed
• For Instagram, avoid subtitles or heavy text (keep it really short - maximum up to 45 seconds)
• For Twitter, videos that have text are 11% more likely to be viewed, and they have 28% higher rates of completion